{"id":115,"date":"2017-07-12T22:42:11","date_gmt":"2017-07-13T02:42:11","guid":{"rendered":"http:\/\/www.takeaimatsuccess.com\/academy\/?page_id=115"},"modified":"2020-10-24T16:11:45","modified_gmt":"2020-10-24T20:11:45","slug":"about","status":"publish","type":"page","link":"https:\/\/www.takeaimatsuccess.com\/academy\/about\/","title":{"rendered":"About"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.0.5&#8243; background_image=&#8221;https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/header-slider-1-1024&#215;372.jpg&#8221; custom_padding=&#8221;||348px|||&#8221;][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243; custom_margin=&#8221;32px|||||&#8221; custom_padding=&#8221;18px||0px|||&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.4.4&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<h1 id=\"post-title\" class=\"entry-title post-31 page type-page status-publish hentry\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Acumentum-1024x226-300x66.png\" width=\"300\" height=\"66\" alt=\"\" class=\"wp-image-42 alignnone size-medium\" srcset=\"https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Acumentum-1024x226-300x66.png 300w, https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Acumentum-1024x226-768x170.png 768w, https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Acumentum-1024x226.png 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/h1>\n<div id=\"article\">\n<p>When millions of buffalo roamed the plains, native hunters could afford to let their skills ebb and their spears dull and rust.\u00a0 After all, the pickings were easy. But as the herds thinned, tribes who had strong, skilled hunters prospered while others seemingly vanished from existence.<\/p>\n<p>Many businesspeople and entrepreneurs are learning that selling in today\u2019s market demands a higher skill level than in the past.\u00a0 Now, more than ever, successful owners and managers realize the need to develop their sales force and sales strategies in order to establish and maintain a competitive advantage in their marketplace.<\/p>\n<p>In today\u2019s economy, competition is fierce and the successful vendors are usually those who recognize the value of\u00a0 strong customer relationships and are committed to \u201cinsuring\u201d them through effective, proactive sales efforts.<\/p>\n<p><strong>The best way to insure your tribe\u2019s success is with a commitment to developing a\u00a0<\/strong><strong>strong, effective hunting party.\u00a0\u00a0 <\/strong><\/p>\n<p>Knowledge gathered over time can translate into a \u201cwealth of experience\u201d and at\u00a0Acumentum Consulting Group, we believe in sharing the wealth through our <em>TAKE AIM at Success <\/em>sales training and coaching programs.<\/p>\n<p>Utilizing founder Rob Campbell\u2019s expertise and proven patterns for sales success, Acumentum provides our clients with invaluable \u201cTIPs\u201d along with tools and insights developed over a combined half century in business and practical experience in professional sales, entrepreneurship and direct marketing.<\/p>\n<p>At Acumentum, we believe that the most valuable asset any successful entrepreneur or sales professional has in insuring their lasting success is a strong, satisfied, loyal and growing customer base.\u00a0 Our defining purpose is in helping businesses, entrepreneurs, sales professionals and not-for-profits <em>To Insure Performance <\/em>in their pursuit of sustainable revenue generation.<\/p>\n<p>Acumentum clients are motivated to effect positive change that can play a key role in leading their organization to success.\u00a0 We can help you and your team develop sales and marketing strategies based on Creating Customers for Life.\u00a0 You will learn how to strengthen and maximize existing customer relationships and build new ones faster and better than ever before.\u00a0 Our clients see immediate return on their investment in us, benefitting from our step-by-step approach to ensuring sales success through improved relationship management.<\/p>\n<p>Contact us\u00a0today to arrange a free consultation to discuss how Acumentum can help you sharpen your spear and provide long-term prosperity for you and your tribe.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;3.27.4&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<div id=\"article\">\n<p>&nbsp;<\/p>\n<h3>ROB CAMPBELL<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-226 alignleft\" src=\"http:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Rob-portrait-259x300.jpeg\" alt=\"\" width=\"237\" height=\"275\" srcset=\"https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Rob-portrait-259x300.jpeg 259w, https:\/\/www.takeaimatsuccess.com\/academy\/wp-content\/uploads\/2017\/07\/Rob-portrait.jpeg 600w\" sizes=\"(max-width: 237px) 100vw, 237px\" \/>Rob is a seasoned sales professional, manager and entrepreneur.\u00a0 Raised in an entrepreneurial family and interacting with customers since he was a toddler, he has a profound understanding of what it takes to create customers and keep them coming back.\u00a0 Convinced that the way to love sales is to understand people and their individual needs, Rob set out early to show that doing business can better everyone involved in the transaction.<\/p>\n<p>While advancing through the ranks of professional sales and entrepreneurship, starting and owning companies in the office equipment, direct marketing and distribution industries, Rob has developed a demonstrable pattern of success.\u00a0\u00a0 Now with over 25 years of professional business to business sales, entrepreneurship and direct marketing experience, Rob has created TAKE AIM at Success, a revolutionary sales training program designed to help business-to-business companies and organizations dramatically improve their sales results.<\/p>\n<p>Rob\u2019s sales acumen comes first from his natural interest in human behavior and personality development, and second from his philosophy of \u201calways be learning.\u201d\u00a0 A certified coach and modern-day Erik Eriksson, his own psychosocial theory of the various stages of life (<em>Shifting Gears<\/em>) has played a role time and time again when dealing with sales customers, co-workers, and consulting clients.<\/p>\n<p>When asked to describe Rob, those who have had the opportunity to work with him are consistent\u00a0in the kind of words they use to describe\u00a0him:\u00a0 <em>Inspiring, dynamic, insightful, innovative, and an\u00a0<\/em><em>agent of change<\/em>.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(255,236,196,0.93)&#8221; custom_padding=&#8221;5px|10px||11px|false|false&#8221; hover_enabled=&#8221;0&#8243; column_structure=&#8221;1_5,3_5,1_5&#8243; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;40px|auto||auto||&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.5.7&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.5.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_text module_id=&#8221;covid19&#8243; _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_margin=&#8221;40px|||||&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h1><b>COVID-19 Reality on B2B Sales<\/b><\/h1>\n<p><span style=\"font-weight: 400;\"><br \/><span style=\"color: #000000;\">Amid all of the doubt and uncertainty about what the business landscape is going to look like, moving forward, most business leaders and entrepreneurs understand that\u00a0<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Whatever \u201cNew Normal\u201d we eventually settle into, two things are absolute.<\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Aside from all the <\/span><span style=\"font-weight: 400;\">other,<\/span><span style=\"font-weight: 400;\"> expected challenges are being faced by those pivoting or rebuilding their businesses, these two facts affect the playing field for everyone\u2026<\/span><\/span><\/p>\n<p><span style=\"color: #800000;\"><strong>1 \u2013 The NEED for DOLLARS will be even greater than it was before all of this, and<\/strong><\/span><\/p>\n<p><span style=\"color: #800000;\"><strong>2 \u2013 Those DOLLARS are going to be MUCH MUCH harder to come by, especially with what will be an unprecedented level of Competition &#8211; and even Desperation &#8211; for those dollars.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">While for some, this might bring fear and trepidation about the future, for others, it simply affirms how critical it is to have a proactive Strategy and a Plan for their Sales Success, throughout the Recovery &#8211; and beyond.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Pandemic or no Pandemic in Business and, especially in Professional Sales, there is a direct correlation between TIME and MONEY.\u00a0 The more effective we are in managing the precious resource of TIME, the more successful we\u2019ll be in our role as Sales Leader, Revenue Generator, or performance-based earner.<\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Today\u2019s extraordinary set of circumstances simply ups the stakes.\u00a0 Being <\/span><span style=\"font-weight: 400;\">exceptionally effective<\/span><span style=\"font-weight: 400;\"> with your time is an absolute must, especially right now \u2013 as you make your way forward and help to create the new normal.\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">TRADITIONAL, non-virtual business development and outreach activities are obviously curtailed and changed due to the safety measures \u2013 and they will be for the quite some time.\u00a0 Much has changed in how your various skills, attributes and techniques might be used and applied.\u00a0 Some new skills might also be required, in order to secure your sales success going forward.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">This is what sets TAKE AIM apart from other sales systems.\u00a0 Rather than being a separate box of tools that might now be partially out of date, TAKE AIM is the versatile Master toolbox and Operating manual that harnesses and optimizes ALL the tools you have at your disposal, along with the ones you\u2019re adding as you evolve.<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Regardless of any challenges or opportunities faced by those trying to retain and grow revenue in an evolving business-to-business environment, the stability of TAKE AIM\u2019s unique, all-encompassing, relationship-oriented sales framework is absolute.\u00a0 While users pivot, adapt,\u00a0 tweak or completely reinvent their sales strategies and tactics to face the evolving business landscape, the seven steps in building a successful business-to-business sales relationship between people and the organizations they represent remain the same\u2026<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">Target, Approach, K\u2019nect, Expand, Acquire, Integrate and Maintain.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.5.7&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When millions of buffalo roamed the plains, native hunters could afford to let their skills ebb and their spears dull and rust.\u00a0 After all, the pickings were easy. But as the herds thinned, tribes who had strong, skilled hunters prospered while others seemingly vanished from existence. Many businesspeople and entrepreneurs are learning that selling in [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-115","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/pages\/115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/comments?post=115"}],"version-history":[{"count":18,"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/pages\/115\/revisions"}],"predecessor-version":[{"id":1667,"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/pages\/115\/revisions\/1667"}],"wp:attachment":[{"href":"https:\/\/www.takeaimatsuccess.com\/academy\/wp-json\/wp\/v2\/media?parent=115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}